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Erin Geiger

Fractional Head of Content | Brand Voice & Editorial Strategist | B2B SaaS Growth Partner

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Marketing & Brand Positioning

Content Marketing Experiential Marketing Growth Strategies Marketing Strategy Strategic Planning

About Me

I’m a content marketing executive with a film degree, an MBA, and 15+ years leading strategy at the intersection of storytelling and business impact. I’ve built and scaled content teams at early-stage startups and enterprise orgs, launched high-performing SEO and brand campaigns, and coached thousands of entrepreneurs through my podcast and live sessions. Whether it’s crafting a company’s first editorial roadmap or leading content through a Webby-winning brand overhaul, I bring both strategic clarity and creative spark. I thrive in ambiguity, drive growth through voice and vision, and collaborate like a pro across functions. 


✅ Drove a 21% increase in organic traffic and influenced $1.2M+ in pipeline at Lumos by leading end-to-end SEO and content strategy from the ground up.

✅ Co-founded a fractional marketing agency that partners with Seed to Series B startups, guiding 0–$3M ARR growth through content, demand generation, and product marketing.

✅ Produced Webby-Honoree brand content, built a podcast with 50K+ downloads, and led award-winning campaigns spanning SaaS, cybersecurity, and consumer brands.

✅ Built and scaled global content engines that consistently generated thousands of qualified leads per month and elevated brand perception across competitive markets.


I specialize in working with B2B SaaS companies—particularly in entertainment, martech, HR tech, and cybersecurity—where strong messaging and smart growth strategy matter most. I thrive in early-stage environments (Seed to Series C), helping startups navigate go-to-market, brand building, and scalable content strategy.


I’m especially passionate about supporting female-founded and purpose-driven companies, and I love partnering with founders who understand that voice isn’t just brand—it’s a growth lever. My best work happens when companies are ready to move beyond blog posts and build content that drives real pipeline.

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About Me

Education

  • Quantic School of Business and Technology
    MBA
    With our highly selective and radically affordable Master's degrees, Quantic gives graduates marketable knowledge in business and technology to accelerate their careers. Now offering MBA, Executive MBA, MS in Business Analytics, and MS and Software Engineering degrees, as well as certificates in AI, Finance, C-suite leadership programs, and more.
  • San Francisco State University
    BA, Cinema with a focus in screenwriting
    San Francisco State University, located in one of the world's most vibrant and beautiful cities, is a recognized leader in addressing issues both global and close to home. In the global arena, typically SF State enrolls the largest number of international students at any comprehensive university in ... see more

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Connect with leading experts in our network. Simply browse expert profiles, select the ideal advisor for your needs, and schedule a 1-on-1 video session. At your scheduled time, join the live video call to discuss your specific challenges and receive personalized, actionable guidance.

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